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Continued from Design Terms and Conditions - CLICK HERE to go back

 

Explanation of Services
(Standard Design Services, Upgrades and Hourly Services)

Standard Design Services - The following design services all consist of what is offered in our basic design policy and limitations (above).  All verbiage, copy and web page text is supplied by the customer, as are any photos or images (unless upgrades to standard design services are ordered).

Temp Website - We often call this a "Business Card Site" because we often use the business card design to make the website.  However, it is called a "temporary website" because it is a single background website that offers very little room for expandability.  By adding a "Contact Us Form" we are able to give the website some practical, interactive function and we can also place important contact, product, service, or location information within the background.  We can also add up to three addition page buttons that will produce a pop-up style page in which addition information can be presented. 

We only recommend this option when the money doesn't exist to create a more permanent and expandable website so there will be some form of a professional looking presence on the internet. 

Website - All other websites are expandable and we offer a "5 page or less," or a "15 page or less" price option, however either are expandable by adding additional page buttons either by adding them to the main menu bar or to the drop down menus accessed through main menu page buttons.  We provide basic design services in order to give our layout selections a more custom look and feel.  By adding flash upgrades these websites can provide a cost-effective solution for an impressive and professional presence on the internet.

Brochures and Templates - If part of a branding package, we will design templates to match the company design scheme.  However, if we are simply designing a template, we will then attempt to design a professional product by relying on client feedback.  Prices cover our basic design approach and the professional placement of copy and images submitted by the client (unless upgrades to standard design service are ordered).

Logo - A professional logo is created using existing fonts, standard effects and possibly moderate images.  You would be surprised how professional a basic logo from RightPros can look!

Company Design Scheme - If not part of a package, we can be hired to give a small business a separate identity by combining colors, shapes and images in a certain distinguishable way.  With a company design scheme in hand, we have a guideline by which all other print and web media can then be designed.  By having all company print and web collateral match a recognizable design scheme, it is much easier to enlarge market presence and develop rapport with potential customers.
 

 

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Design Upgrades - Additional options for increasing our service.

Content Development - Some clients have little to no company literature and there is a reason for it - they hate writing!  Therefore, we offer to help those that are in need of web page content, ad copy or brochure material and are either unsure of what to say or how it should be said.  For most clients, it wouldn't be cost effective for us to create the material from scratch as we would need to spend a lot of research time learning about their business and industry.  Therefore, we start with notes and/or rough drafts provided to us by the client and develop the page material from there.

What Defines a Page (for pricing purposes)? For the purposes of charging for this service, we define a page to be: all that can be placed within a 8.5" X 11" template, with 1" margins and with the following formatting: L&R justified, paragraphs, 1.15" line spacing and font (12pt Times New Roman).  We drop content into our pricing grid and round up to the nearest 1/4 page ($11.25).

Service Disclaimer: We do not claim to be professional writers or copy writers - we simply offer to develop content to a level comparable to former works.  Please request samples of our work before opting for this service.  The client proofs and assumes all liability for any written copy we produce on their behalf.

Photo & Image Acquisition - Clients are expected to provide us with photos or images for web page or template decor/illustration.  However, clients can ask us to search our resources to find suitable photos or images in order to enhance templates or web pages.  This price includes the time to find three possible options and the cost to purchase the photo/image from the third party services we use.  The price will depend on the size of the photo or image needed and clients are bound to the intellectual property license held by the third party.

As a General Rule Regarding Photo Intellectual Property:  So long as you are not going to re-sell or distribute a photo, there is nothing to worry about.  However, if you are going to place the photo or image on something to be re-sold (like t-shirts, mugs, or other retail items), check with RightPros to see if an extended license is required.

Full IP Release - Within all of our basic design services, we hold the rights to the intellectual property which the client is licensed to use for as long as the can continue using it for the purpose it was created.  However, to make any changes to our designs or to use our designs in any way other than the way we designed them to function (turn a business card design into a website for instance), clients must come to us for the work or the permission. 

Keep in mind, we are not charging true branding development rates, but are rather providing low cost "fake it until you make it" solutions.  However, we don't wish to suppress a client's desire to own the full rights to anything we designed for them and will therefore release our design concept for $500.  Note: This means all templates that have the design scheme in question.

Additional Design Submissions - If you want to see more concepts than come with our standard design approach we will reset the the amount of unlimited changes within two revisions and continue.
 

 

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Website Upgrades - Additional options for increasing our service.

Flash Header - We can program the header portion of the website to become a slide show that can add visual enhancement to the website.  Flash slides can be designed to promote specific products, services or stream messages.  In this way, flash headers create a mini commercial and go a long way to making a website impressive!

Flash Boxes - These work along the same lines as flash headers, but only smaller.  These are ideal to place within web pages and can be used for:  Before and After Displays, Samples and other mini illustrations.

Content Modification & Photo Acquisition- (see Design Upgrades)

Additional Web Pages - If you need more pages than came with the website, this price covers the programming to install the page button and professionally placing your content and single image (additional images are purchased) onto the page.

Additional Images - If you want to place more images than came standard.  This only covers additional images/photos supplied to us by the client.

Additional Design Submissions - If you want to see more concepts than come with our standard design approach we will reset the the amount of unlimited changes within two revisions and continue.

Additional Download Links - If you want to place more files for web visitors to download than came standard. 

Additional External Links - If you want to place more links to external websites than came standard.  It is common for people to offer recommendations (links) to other websites that provide their web visitors with useful information or services (that don't compete) in order to create a reason for web visitors to return to their website. 

Such links can be "affiliate links" where there may or may not be compensation offered by the affiliate, but certainly help to increase both traffic and search engine popularity ratings.

 Note:  If the affiliate link requires more than usual link programming, additional fees may be required.

Key Word Relevancy Upgrade - If you want us to beef up your search engine optimization of your website, we can spend more time adding popular key words to your meta tagging, but also ensure that the web pages in question actually have information relevant to the key words being used. 

Search engine spiders (the programs that search websites to place on search engines) are programmed to find websites that will offer searchers what they are looking for.  They do this by first locating meta-tag files containing the key words and then by reading the actual page content to ensure it has the information.

Many amateur web designers often fill their meta-tag files with key words that have nothing to do with the content on the pages, hoping to get more traffic to their website.  for instance, they might insert "car insurance" into their meta-tag file for a page that simply sells cars.  Spiders will notice this and reject the website (as search engines like Google desire to present accurate websites to their customers looking for specific websites).

 

 

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Special Products & Services

Package Reservation (Lay-Away-Plan) - If you want to "reserve" a package or special, you can do so by making a non refundable $50.00 deposit.  This will reserve our package price for 30 days and will go toward the purchase price of the package or special.  However, we are not able to secure printing specials as they may be determined by our printing wholesaler.  If you are unable to complete the package purchase within 30 days, or change your mind, we will allow you to apply the deposit toward any other RightPros product or service!

VIP Printing Passes (6 or 12 Month) - We have a special price menu for VIPs that we purchase from our printing wholesaler.  The price savings are so substantial that they are often redeemed in a single printing order!
 

Hourly Services

For any services (or level of service) that is not covered by our set-prices, we charge $50 per hour.  However, graphic design is not an exact science and requires the use of labor that must be billed for.  Our goal is to be as exact in our estimates and as efficient with our time as possible - we want our clients to be satisfied.  However, because of the nature of our industry, we cannot offer refunds or guarantees of any kind.

Hourly Payment Terms: We estimate the time that the project will require and the client can choose the amount of hours they wish to pre-pay.  The more hours that are pre-paid in advance, the better the discount.  However, unused hours become credits that can be used at anytime by the client in the future (they do not expire, unless we do).

We will work until the project is finished or the hours are used up (whichever happens first).  If the project isn't completed within the hours pre-paid, we will offer another estimate for the time we feel is remaining.  If that time is under 5 hours, we will continue working without another payment (until completed).  When we finish, we will bill for the hours that were unpaid at the best rate the client received from the first pre-payment.  If there is more than 5 hours left, the client again may choose the amount they wish to pre-pay.

 

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